Episodes
156
May 21, 2024
How to Know What to Refine and Optimize in Your Marketing for Growth
Tired of guessing what works and what doesn’t in your marketing and sales strategies, then you’ll want to tune into this episode. I’m breaking down how to know what to refine and optimize to get better results. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The problem I see that most entrepreneurs make and how it’s keeping them throwing spaghetti against the wall. The difference between playing the short game and long game and how it’s impacting your marketing and sales s...
155
May 14, 2024
How I Make Decisions When Things Aren’t Working with My Marketing
Rarely do we share real-time behind-the-scenes decision-making because it’s sexier to share the wins. But the in-between is actually where the magic happens and so much of the lessons unfold here. In this episode I’m sharing how I make decisions when my marketing isn’t working. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: How I know for sure my marketing isn’t working from a data-driven perspective. Why we can learn so much from real time behind-the-scenes sharing and ho...
154
May 7, 2024
4 Simples Phases to Create Marketing and Sales Alignment
Business can feel overwhelming, especially with all the noise of what to do and what not to do. So in this episode, I’m breaking down the 4 key phases to master for business success. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why growing a business is simple if we focus on these 4 key phases. How easily it is to get distracted and overwhelmed and how to overcome it. How to know which phase to focus on first if you’re just starting out. If this episode inspires you som...
152
April 23, 2024
How to Attune to Your Voice to Show Up Authentically in Your Business
Find yourself asking “how can I find my authentic voice?” so I can create content that actually sounds like me…then you’ll want to listen to this episode because I’m answering this question for you. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why just telling some to “be you” is easier said than done when someone is trying to find their authentic voice. What you need to do if you want to attune to your authentic voice and make sure it’s reflected in your marketing conten...
151
April 16, 2024
4 Things to Focus on IF You Want Sales Success
Wondering where to focus your energy and time to ensure sales success? I’m sharing the 4 things I’d do every time I start a business and why most people aren’t focusing on them. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: 4 things to focus on if you want sales success (& why more people aren’t focusing on them). The patterns I see are preventing people from seeing sales success quickly. The importance of your offer if you want to avoid speaking to the void. If this epi...
150
April 9, 2024
How to Communicate What You Do So That Your Community Sees Themselves Reflected in Your Words
Curious to discover how to put into words what you do so your audience sees themselves in your content? You’ll want to tune into this episode to see how I’ve done it and how I coach my clients to achieve it. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why your audience might not be connecting with your message and how to change that. The key to creating a potent message that has your audience sees themselves reflected in your words. Where connection really starts and wh...
149
April 2, 2024
What’s a Customer Buying Journey & Why You Need One to Create Consistent Client Attraction
All business owners want a consistent way to attract clients into their business, yet many rely on posting and praying or winging it. So I’m sharing how to create consistent client attraction, while honoring your feminine energy. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The step on the customer buying journey that most people overlook or skip that’s causing them to stay friend-zoned. How to build a customer buying experience that takes your audience from cold to sold...
148
March 26, 2024
How You’re Limiting Your Creativity and Business Growth without Knowing It
If you’re a master at what you do and you want to change the way we do things…this week, I’m sharing a big limiting pattern a lot of experts experience and how to overcome it. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The role of the expert and how this impacts our creativity and ability to innovate what we do. How to deepen your creativity and creative problem solving as an entrepreneur. Why many of us limit our creativity and business growth without even knowing it....
147
March 19, 2024
The Potent Question, a Client, Recently Asked Me and How the Questions You Ask Can Change the Trajectory of Your Business
If you have a coach or mentor, are you asking them questions that can change the trajectory of your business? This week, I’m sharing the potent question a client recently asked me and how questions we ask can change the trajectory of your business. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: How the quality of your questions dictates the quality of the responses you receive (why the people we seek advice from matter). The fundamental patterns I see hold most female entr...
146
March 12, 2024
The Three Puzzle Pieces Needed Turn Connection into Clients with Helen Thacker
If you’re craving a simple way to turn connections into clients, you’ll want to listen to this episode. Helen is sharing the three puzzle pieces needed that will move your audience to a sale in a simple and gentle way. Helen is a sales strategy and messaging coach with 19 years of experience. She’s on a mission to help entrepreneurs with the simple way to define, design + sell-out your MAGIC with a gentle sales and messaging strategy as UNIQUE as you. BY THE TIME YOU FINISH LISTENING TO TODAY’...
145
March 5, 2024
Overwhelmed by All the Marketing Strategy Choices and Mixed Messaging Unpacked
If you’re overwhelmed by all the marketing and sales strategy choices out there and mix messages…this is for you! I’m unpacking why this is happening and how to shift through it. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The real reason we experience overwhelm on what to choose and do when it comes to marketing and sales and how to shift through it. Why most soulful coaches believe things aren’t working when in reality they are. The main patterns I see after helping 1...
144
Feb. 27, 2024
Why Selling the Invisible isn’t as Hard as You Think
Why selling the invisible isn’t as hard as you think? If you struggle with the oh so painful question of "How do I describe what I do," you need to listen to this episode. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The real reason soulful coaches struggle to turn their wisdom into words and it’s not what you think. Why catchy taglines, I help statements and grandiose promises are making it harder than you think. Why your superpower is the gateway to getting your audien...
143
Feb. 20, 2024
How Attachment Trauma is Impacting How You Show Up in Your Business with Dalila Jusic-LaBerge
Trauma drive is something that often impacts the way we show up in business and impacts the type of clients & partners we attract. If you’re feeling resentful towards your business or wondering why you keep attracting a certain type of client, you need to tune into this episode with Dalila Jusic-LaBerge. Dalila is an attachment trauma based relationship coach and consultant for high achieving women who are tired of hearing "Let's see where it takes us," when they are ready to give their heart ...
142
Feb. 13, 2024
The Flip Side to Honouring Your Authentic Expression That Most People Don’t Consider
If you want to honor your self-expression, there is a flip side to this that most people don’t consider. Tune in as I share both sides to living an authentic life. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The hidden side to honouring self-expression that most people don’t consider. The biggest challenge for most people who deeply value their authentic expression. Why just living your authentic self-expression is only part of the puzzle and how to ensure we are accept...
141
Feb. 6, 2024
The Most Common Thing I Hear That Prevents People from Creating What They Really Want
How many times have you shared an idea with someone who said “I don’t think that will work”? One today’s episode I am sharing why asking others to validate your idea often kills creativity and innovation. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why asking others to validate your idea in the early stages of ideation can quickly kill creativity. What you need to know about other peoples’ opinions and how it impacts the way it views your ideas. The biggest thing stoppin...
140
Jan. 30, 2024
My Wish for All Heart-Led Entrepreneurs Who’ve Been Misunderstood Online
If you feel like you’re misunderstood or you’ve received hate online, I know it can sting. So I want to share with you my perspective to help you continue to shine in the face of criticism. Tune into this week’s episode to hear it. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: How to handle negative criticism online even though it stings so that it doesn’t impact your message. How I’ve changed my approach to this and why you get to choose what works for you (& can change y...
139
Jan. 23, 2024
What Nearly Stopped Me from Filming a Video of Myself Doing My Solo Podcast Episodes
What stories are you telling yourself for why you aren’t doing something? Sometimes the resistance is valid and other times it’s our subconscious trying to keep us safe. If you want to hear how that nearly prevented me from filming my solo podcast episodes tune into this one. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: What nearly stopped me from filming a video of myself doing my solo podcast episodes (and it not because I am an introvert). How we tell ourselves stories...
138
Jan. 16, 2024
The Things We Make Wrong About Ourselves Are Often Our Superpowers
If you find yourself making something wrong about you and why it’s impacting your path to success, I’d like to invite you to pause for a moment and reflect on this. I’m sharing in today's podcast, why the things we make wrong about ourselves are often our superpowers. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why the 4 things I used to make wrong about me and how they are actually my superpowers. How instead of making things wrong about you, get curious about why you ...
137
Jan. 9, 2024
The Achilles Heal that Stops Me From Following My Instinct
If you question your intuition even though you know better, you’ll want to tune into this episode. I’m sharing the Achilles heel that stops me every single time. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The main thing that prevents me from following my instinct and how I move through it. Why most business owners don’t want to talk about it and what they believe will happen when they do. How this one thing stops me in my tracks and has me questioning everything. If t...
136
Jan. 2, 2024
The Main Identity Shifts I Needed to Make to Attract Amazing Team Members
If you know at some point you want to hire team to support your growth but you’re wondering how to hire an epic team, you’ll want to tune into this episode. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The main identity shifts I needed to make to attract an epic team and how I got it all wrong the first time around. How my corporate career impacted the way I looked at team and what I needed to shed. The misconceptions I had about team and how I shifted my perspective to a...
135
Dec. 26, 2023
My 2024 Marketing and Sales Strategy Predictions That I Believe Are No Longer Working As Well Anymore
If you keep hearing “things aren’t working like they used to” in the online coaching space then you’ll want to tune into this episode because I’m sharing my predictions for 2024 of what will work really well. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: What is needed for people to make decisions now and what they are looking for in your marketing and sales. How the industry has shifted and why what used to work, isn’t working like it used to. Why they industry has shift...
134
Dec. 19, 2023
My Unique Process for Articulating the Value of Your Work Without Making Grandiose Promises
Struggling to articulate the value of your coaching services without making grandiose promises? Join me in this enlightening discussion where I share my unique approach of using "enrollment igniters" to highlight the micro-problems that you solve for your clients. Listen in as we explore how nuance can be a niche, and how enrollment igniters can not only help you stand out in a saturated market but also attract a variety of clients. Through my experiences, you'll learn about supporting clients ...
133
Dec. 12, 2023
How to Get the Best Results From Your Marketing Content and Copywriting
Picture this: your beautifully crafted marketing content, streamlined sales strategies, and intuitive business sense don’t yield the desired results. You're stuck on the hamster wheel of perfectionism, losing energy and not knowing why. We've all been there, and in this week's episode, we're addressing the elephant in the room – optimization and why it’s vital IF you want to get the best results. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: What optimization of marketing ...