The Superpower Needed to Excel as an Entrepreneur

INTRO: After generating over a million dollars in sales and selling one of her businesses with a single email, your host Kathryn Thompson takes an unconventional approach to marketing and sales. So if you're ready to tap into a more powerful way to be seen her and a sought after entrepreneur in your industry without having to spend endless hours marketing your business and chasing clients. You're in the right place. Be the sought after entrepreneur podcast is here to help you ditch the cookie cutter. One size fits all approach to marketing and use your unique energy to effortlessly attract the most aligned clients. When you do this, you can spend less time marketing your business and more time doing your soul work and enjoying the richness of your life. Welcome to be the sought after entrepreneur podcast. And here's your host, Kathryn Thompson.

Kathryn Thompson: Hey, hey, super stoked that you're tuning in this week's episode and I cannot wait to dive in today's topic [00:01:00] because it is a topic of conversation that I am always having with my small loan clients, but it's one that's come up a lot lately within that experience, but also with my one to one relationship.

private copywriting clients. And I want to share it with you because it is something that I have navigated throughout my entrepreneurship journey. And I know it's going to benefit y'all. And that is the discomfort sitting with the discomfort of not knowing yet if things are going to work out, having the faith.

Before we have the proof that our offer, our business, our products and services are going to sell, more clients are going to keep coming back. You name it. And I recently had a private client reach out to me and tell me this very, very, very specifically. It's taken a lot for me to continually trust in this process, but also trust in you as my copywriter and the [00:02:00] person who is navigating some of the challenges we were having with Facebook ads.

And if you've been in the Facebook ad world, you know that I don't want to say it's complicated because it's not. But with tech in general, there's going to be things that break down. In business in general, things aren't going to go the way you wanted them to all the time. And so, it's also learning to navigate that when things don't go your way, or when things seem to be appearing that they're not working, how to hold the faith to keep going, and how to hold the faith when we don't have yet the proof of concept that it's working.

And this is just such a profound. Share with my one to one clients with all of my clients. I have this depth of relationship with them even within spellbound There's lots of one to one support. There's lots of connection. I'm in Voxer. I'm in the DMS with them. I'm sending private messages Well, it is a hybrid Where there is a group component, [00:03:00] it also is very bespoke and one to one in a lot of ways.

And so I get to know them and their business very intimately, similarly to my one to one clients. And so we share very openly about what's going on and the beauty of it is, is that then we can work through anything, right? So my client sharing with me that as we were navigating this Facebook challenge that we were facing, that.

I was navigating it and working with Facebook and I was, you know, on calls with them and trying to sort it out. And we finally figured out why this particular issue wasn't working. And meanwhile, her and I are chatting back and forth often and we're kind of joking and sharing like how the entrepreneurship journey is a ride, but also like every micro win that we had with.

Facebook and every micro when we had with like, maybe finding a resolution to the issue we were facing was, you know, few, you know, I have to continue to surrender to the process, but also continue to surrender [00:04:00] to your discernment and to your knowledge and mastery and all of the things and that is probably.

One of the biggest lessons that we can take away from this journey that can be so impactful on our life, right? The releasing of control. And if you've been following me for a while, you've probably heard me say this, is that was one of the biggest lessons I learned in my brick and mortar was how to release control.

That I really was trying to control all of the things. And the illusion that I could control things, right, that I could control how many people walk through the door, that I could control whether they liked the product or didn't like the product, that I could control how many people would repurchase, all of this being an illusion.

Because we can't actually control that. We can put our best effort out there to ensure that people love the product. We can put our best effort out there that we're [00:05:00] marketing our product in a way that people want to come into the store and buy it, that we can treat our customers with the utmost respect and beautiful customer service and give them what they want in terms of what we've promised so that they come back and buy again.

But we can't actually control whether they do it, we can't control that outcome, and I'm sharing this because this is where the discomfort lies, right? This is where this increased tension of discomfort happens, and when we don't know how to sit with that discomfort, when it's so uncomfortable, that we try to control and meddle with all of the things.

And how difficult it can be to sit with the discomfort of it and to ride the wave. And to know when to ride the wave and maybe when not to. These are the conversations that I continually [00:06:00] have in Spellbound. Because, often times when we put a message out there for the first time, or we send one email to our list, or we put a piece of content out there, that not every single time it's gonna land.

Not every month is going to be identical to the last month in terms of sales, clients, inquiries. Not every launch is going to be repeatable in terms of I had 30k in that launch and now this launch I have 11k. We can't control that. We can do our best effort to market and to understand, you know, how many people we need to have in our world to make the sales we want to make.

But we can't actually control the outcome. And learning to sit with the discomfort of that, of surrendering, of trying not to [00:07:00] control, of trying not to grip, that surrender is actually the place where people feel the most uncomfortable, because it's letting go. It's surrendering to the idea that I've done the best I can.

And now it's out of my hands and that is a hard, hard place for entrepreneurs to be. And if you're listening to this, maybe you're feeling this. You're like, yes, Catherine, you know, I want to burn the business down or I get frustrated when I put out an email and it's crickets or I made the post and I poured my heart and soul into that social post and nobody even commented.

Like, I'm a failure. I can't believe this is happening. And I want this episode to really flip that whole conception on its head for you. I'm gonna share my brick and mortar story because I think this is another beautiful example of it. And then I'm also gonna share with you the mindset shit [00:08:00] that I go through as a business owner.

Even though I do a ton of work on my mindset. I do a ton of work on my emotional stability and intelligence. I do a ton of work on all of this stuff and I still have the shit that comes up in my brain that tries to convince me something's broken and something isn't working. You suck. Okay. So I want to share the brick and mortar story with you because there's some beautiful wisdom here and As you know, it was something I really tried to control, every outcome of it.

And I remember, there's two months of the year that the store was really slow. January, dead of winter in Saskatchewan, post Christmas, people had indulged, spent money, did the thing. They were escaping to the Caribbean. Whatever people were not running into the wine store to make more wine on gen one, two, three, four.

And basically to the end of the month, because also new year, new me get back into a [00:09:00] healthy regime, all of the things, right. That come with January, January was a slower month and I'm saying slower in that it was half the sales. So for example. If we were on average making 30, 000 in sales a month, we were making now 15, 000.

Or if we were making 20, 000, we were down to 10, 000. It's not that we weren't making any money or making any sales. It was just that it was about half of the sales in that month. And which meaned... Half of the production, right? So quite a bit slower, given the fact that we had just come off of October, November, December, which is absolutely crazy in the store.

Cause everyone's getting ready for the holiday season and everyone's getting ready to hibernate in Saskatchewan and everybody's getting ready. So they're stocking up on their wine. I always called it the big six, right? There was six months throughout the 12 month calendar that were absolutely bonkers for sales, which then trickled off into.

post follow up months where we were doing [00:10:00] production and then reselling to the clients that came in because they bought in those months, right, which was that like retention strategy we had in place. And those six months were March, April, May, getting ready for the summer. October, November, December, getting ready for the holiday season Christmas.

And then throughout that, like, February was an okay month, right? June, July was okay because people were kind of rebuying. But January and August were slower months. Then every other month of the year, January, like I said, being the dead of winter, yada, yada, August and Saskatchewan being one of our most beautiful months and a good year, kids are out of school, people are on holidays, people at the lake, they're not coming into the wine store to buy.

And I remember every single month of August and January, it would kind of wreak havoc on me for two reasons. Number one is I'm a social person, so I love to talk to people. [00:11:00] And so when people weren't Coming through the store consistently like we had that sort of lower my mood in a lot of ways, but I also wanted to be busy within the store, right?

So that I wasn't just standing there kind of twiddling my thumbs and when we had low production. I would get a lot of that done in a short amount of time. And then I was standing in a store alone, right? Which was difficult. I mean, there was always things to do in there, but it was just this like slower pace.

And so it always wreaked havoc on me. And I just always remember saying to my husband, I can't remember if he's the one who. Offered this wisdom bomb to me or if it was somebody else, but I'm going to give him credit for it And I remember kind of complaining about it, you know, because one it would lower my mood But then I would also start to panic right that control again.

Like well, what if this is it? What if we've run out of our luck? What if people don't come back in february? What if what if people don't come back in march? What if this is [00:12:00] how it's going to be? You know all of that mindset junk that goes on because of the ebbs and flows in a business And what we're often not taught in the online space is that that is how business is.

There are ebbs and flows, but we've been sold on this notion that it's like, I'm going to help you make consistent hundred K months that you're going to be able to sustain for 12 months in a row. And so if there's even a remote dip in that to anybody, it's like, Oh shit, my shit isn't working. Oh crap. I got to go fix everything.

In reality, that is business, right? There's going to be ebbs and flows in cash flow, in profit. Depends on what you're investing in, what your expenses are that month. There's going to be lots of things that play a factor in that. But what causes this discomfort is watching these ebbs and flows and not really knowing how to navigate it.

[00:13:00] Not knowing how to move through the uncertainty and the ever changing nature of business that is business. Which is life in general. Nothing's consistent. The only consistent thing is change, and I've said this a lot on episodes. And when we can learn to sit with the discomfort of that, of what that creates within our body, what it creates within our mind, and navigate it from a grounded, solid place, we will avoid burning things to the ground, starting from scratch, killing a really good thing.

quitting or giving up when really at the end of the day, it was just a low month, a slow month, whatever you want to call it. And I'm giving credit to my husband, but he said to me, Very, very bluntly, he said, Catherine, can you imagine if we had to sustain the big six, [00:14:00] twelve months of the year? Like, you'd be dead.

You couldn't sustain that. Without, again, having to get a lot more help and a lot more support and all of that, but you're dead after the three months leading into Christmas. January, for me, was a month for me to recoup and a slowness that I needed. And, again, I can make a negative meaning of it or I can just really be grateful for it.

Go, wow. Okay. I need this month to recoup. I need this month to kind of clean the store up cause it, you know, gets messy with those three months cause there's so much going on. Like you need that month to sort of rejuvenate yourself so that you can come back for. The next three big months, which was March, April, May, right?

And spilled into June and July. So he was just like, you need that. And we all need that in life. We all need [00:15:00] the ebbs and flow. We all need the fast pace, the slow pace. We all need that. And there's oftentimes nothing wrong with it. The thing that becomes wrong is is that we make some type of meaning out of it.

That's bad. Oh clients aren't happy anymore. They're not gonna come back or nobody liked what I was putting out there or What if this luck runs out or what if our time runs out or whatever it might be whatever that negative voice in your brain is saying Or I need to fix something, right? It doesn't always have to be negative.

It could be I just need to fix the thing. And so, this was a really powerful moment for me because I was like, wow, you're right. And August was the same. I needed that month in a lot of ways to always sort of like, rejuvenate myself and prep myself for September, October, November, December, but mainly October, November, December, I needed some slow months [00:16:00] and that's part of doing business and that's part of understanding the ebbs and flows of business and being okay with it and, and being okay with the fact that there might be the negative things that come up.

But knowing that I can just sit with this uncomfortable feeling for a minute and I can listen to the things in my brain, but I don't need to respond or react to them. Like I can, I can just see them for what they are. And It's interesting because that's a pattern that I see even with my online business.

So when I see these sort of ebbs and flows happening in my online business, I've got consistent clients that come through every month, but there are months there's, there's these ebbs and flows. And the thing is, is that I take that message that I got from my husband and it's like, I need this, you know, I need this.

Right now, because I need to replenish myself, I just came off the back end of a big project with a one to one client. [00:17:00] So I need that time, that downtime, right? I couldn't onboard another private client right now because I'm full, you know? And yet, we're constantly looking for proof that what we're doing is working, and the way in which we measure that is through consistency.

And yet, nothing's consistent. Now, we can create a system that creates some predictability where we kind of know what's going on and then know what to look for when maybe there is a slowness or a dip, and if the dip is happening for longer than 30 days, what do we do? Right? Because that's the other big thing is, is that Oftentimes we try to make the change, you know, after a week or two.

And then when you look at the big picture of the year, or the last six months, and you look at the trend, and you're like, this is just a dip. Literally a spike and a [00:18:00] dip. And that's it. And we don't need to flinch. We don't need to freak out. We don't need to change everything that we're doing. We don't need to speculate on why.

You know, this might be happening and that is my weakness in some degree, even though I make a very big effort to always be doing my mindset stuff and to always be, you know, surrounding myself in community and with people that can kind of reflect back to me. Hey, you just need to like hold. Hold it and just not react.

Um, and that's something I think that every business owner will, will go through to some degree, right? It doesn't mean that it's not, um, uncomfortable. I'm not asking you to remove the discomfort. I'm asking you to sit within the discomfort and here's how I help my clients. One. do that and then two, why just pushing through is not going to be the answer.

So the reason why the discomfort comes up is for a lot of [00:19:00] reasons and I'm just going to give you an example of the online business. So for example, Let's just say we see a dip in sales or a dip in calls getting booked or something that's happening to that effect and we start to question what's going on and maybe you recently just raised your prices and you're like, Oh damn it, I knew I shouldn't have raised my prices.

No one's going to buy now. I'm going to have to go back and lower my prices again. Because that is what makes the discomfort even worse, right? When we start to speculate and make a story about why it's happening, when in reality, it could just be a slow month in your business, similar to the wine business, right?

It could just be a down time in the year where people maybe don't need your product or service in that moment in time. And it doesn't mean that you have zero sales coming in. It just means that it's slower. And that is okay. But it's when [00:20:00] we start to make these meanings about it that create more of the discomfort.

And so how I walk my clients through this and the conversation that I have with them is, is sort of twofold. And oftentimes it's, Not even a conversation around helping them work through it. It's me being grounded in my response when I come back to them. When they're coming to me sort of in that frantic energy, or in that energy of like, Catherine, I don't feel like it's working, yada, yada, yada.

What do I do? I feel like I'm going to do this and change this and do this and all the things. And there's this like franticness about it. A big part of what I do is, is approach it with sort of a very grounded, um, and calm. Energy, which really does diffuse a lot of the frantic energy to begin with. So having that as part of your ecosystem, having a coach or a mentor or somebody or a community that isn't operating from a frantic energy, but is operating [00:21:00] from a very grounded place.

And it is something that clients will tell me they're like, just being in your energy and your space. Just creates a calmness from the get go. Now, I'm not someone that preaches like, just come be in my energy and you'll magically be successful because I think that's kind of bogus, but I do think when you have this energetic presence, that's calm, grounded, sort of, you know, navigating chaos in a very unshakable way that that with what you say and how you respond is what will help your clients through it.

And I never, ever, ever tell my clients you just got to suck it up and push through it because the discomfort is often caused by something within your nervous system that's creating it, right? For me, control and feeling the need, I can control. I have a highly defined will center in human design, [00:22:00] and this is one of the not self themes of that center.

Um. Only 30 percent of the people have it, have a defined will center, 70 percent it's undefined. But a layer deeper than that, I have every gate defined except for one and I have a channel from my will to my throat. And so that not self theme of the will center is control, trying to control everything.

And so for me, that's something that will be presented. When I'm navigating through these things, but when I'm supporting my clients through it I want to get I want to help them get to their not self theme or the root of it Right because telling them to push through it isn't gonna support them when they're not working with me They're gonna go out and they're gonna the patterns gonna come up because it does right?

I'm human I have mindset shit that goes on Every high level person and successful [00:23:00] person will tell you they've got mindset shit that goes on, right? It's not like it's a one and done. I'll just heal all the things and then you know, I'll never have a negative thought ever again That's not what it is.

It's learning to navigate the negative thoughts for what they are But it's also learning to create safety in your body When you feel that discomfort, when you feel the unsettled feelings that are coming up, like what is the thought that's going through your mind? What is that creating within your body and why is it creating it?

And we're going to give you an example of my myself cause I think that's the best way to do it. Although I have a ton of examples from clients, but I'm going to use myself in his example, right? So when my business, my online business or my brick and mortar, when there's this slowing, Down of clients, either coming through my physical door or my virtual door.

I have this tendency to then start to think about one, what is broken? What needs to be changed? What did I do to break the [00:24:00] thing? And why aren't people interested anymore? What if people aren't interested anymore? I go to this sort of like. Negative spiral that something is wrong and that I need to try and fix it.

Again, that's that control of managing, right? I gotta manage the situation and sort it out. Even though there's no evidence whatsoever presented to me whatsoever that something is wrong. Other than the fact that it feels like... Things are slower and then obviously when you go look at numbers or data and stuff you see it's a little bit slower But maybe for only a couple weeks And so I love to sit with the discomfort for at least 30 days before I start to like wreck havoc on things I like to approach it from a place of okay.

I feel like things are shifted and changed a little bit How do I navigate this now? And then I'll look at the data and I don't make reactive decisions based off the emotion of discomfort. [00:25:00] So I will not make a decision if I'm on edge or I'm coming from a reactive place to try and fix. So that's what I help my clients through.

Let's not try to fix it right now because. Are you coming from a place of scarcity? I just had a conversation with a client recently, and I said, what's the underlying reason why you want to change things now, two weeks after launching something, and it was full on scarcity. And I said, then we're not doing anything.

We're going to sit with this for a moment and we're going to create safety around this moment. Cause there's nothing wrong. You're safe. Things are safe. All is great. And that usually happens when we launch something new and we put something out there and we get visible with it. There's this back end thing that happens very, very often where we start to [00:26:00] second guess it, we start to doubt it, and we start to look for evidence of it not working to try and prove our case some way, shape, or form because we're uncomfortable with the fact that What if people reject it?

What if people don't like it? What if people love it? And I'm so widely successful and I can't handle it? What if so many people start to inquire about it? These are all things that happen, you know, I say two weeks, three weeks, even thirty days after something gets launched to the world or put out there.

And that's how I support them in working through it. First I get to sort of the root of it. What's causing this in the first place? And where is the proof that it isn't working? And if you can give me proof it isn't working, then we can talk about changing it, but from a very grounded place, not a reactive place.

And then, how do we create safety in the body to sit with the discomfort and be okay with it, without [00:27:00] wanting to, you know, have this spasm of fight, flight, you know, freeze, fawn, avoidant, I want to do it, burn it down, run, all of the things. One of my default patterns is just burning stuff down. And I had a HD...

amazing HD person say to me in March, your six line is begging you to stop burning shit to the ground and starting from scratch. But that was a not self theme, right? That I, if, if things stopped going my way or, or I couldn't really predict or control it anymore, I was out. I'm done. I'm going to pivot. I'm going to change.

And as a many gen we're told, yeah, you can pivot. You can change. You can. Constantly do that. That's what you're here to do. And, and she said that's a massive misconception because yeah sure, you're here to pivot and change and evolve but you're not necessarily here to always like start things from scratch and burn shit to the ground because you don't like the way it's going right now in this moment.

[00:28:00] So, that is One of the biggest superpowers that you can cultivate within yourself as an entrepreneur first and foremost, but in life, right? When you're thrown a curveball, how do you handle it when things don't go your way or you're experiencing a tech issue? This was I'm gonna tie it back full circle because this is what was happening with my private client.

We were hitting this It's a tech issue with Facebook, and it wasn't even Facebook's issue. It's actually something with her website we found out later. A code had been put on her website that actually blocked a bunch of things and was wrecking havoc on all of the things. And what's interesting is, is that it took a long time for us to figure it out.

It's easy to get frustrated with tech and my husband works in tech and so he's like welcome to my world He's like you think it's difficult sometimes to work in relationship with humans try managing tech like that's what he does, right? He's like it's always broken There's always things that need to be tweaked and I'm [00:29:00] the most impatient person and sometimes if my computer isn't loading fast enough I get frustrated where things aren't moving fast enough.

I get frustrated and he's just like Welcome to my world. You should come to my office for a day because that is what I'm doing. I'm troubleshooting and fixing things all the time when it comes to tech. And that's a reality. And in a world of digital marketing and in the online space, unfortunately, you're working with tech, even if you're in the offline space, right?

Even if you're in the offline space and you're in a brick and mortar, like. You probably have a debit machine. There's often times where you walk into a store and their debit machine is down. How many times has that happened? Do you think the owner's like, freaking out and pissed off about it? Yeah, some people do get pissed off about it and freak out about it but there's nothing you can do about it.

So to put your energy and the anger, the frustration and all the shit and, you know, all of that is, is not useful in a lot of ways. It's being able to navigate all of that in sort of a calm, grounded way of like, it is what it [00:30:00] is. I remember getting so frustrated when deliveries wouldn't come on time. They would tell me that the truck will be there with your product, you know, in 5 to 7 days.

And 18 days later, it's like. It's still not there. And then they would tell me, well, the truck got into an accident or it broke down or whatever, and they had to reroute and all the things, all the reasons they give you. And it was just like, I need the bloody product. I need it to make my customer's product.

You know, I'd get so frustrated and it was kind of like. You can't get frustrated about those things. You just got to learn to navigate the unpredictable, the ebbs and flows and to, to deal with that stuff in a calm, grounded way, because there's nothing about the frustration that's going to get you anywhere, right?

Like yelling at the truck driver or, you know, complaining to the truck people. They're like, there's nothing we could do about it. You know what I mean? It's kind of like a delayed flight, you know, um, which is why I often say flights. And travel is like such a good [00:31:00] teacher because it's like nothing really goes according to plan.

And I recorded an episode I think back in July that kind of navigates a lot of this, but I wanted to bring it back full circle to sitting in the discomfort of not knowing yet or having proof or evidence yet that things are working or not working and how to sit with that before wrecking havoc on What could be potentially a really amazing thing and to me that's where I see the most self sabotage if I'm being honest right self sabotage or business sabotage because we are we can't sit with the discomfort of it We need to to fix, take action, to manage, to control, and therefore we wreak more havoc than not.

And then we never really get to where we want to go or experience what we want to experience because we never give ourself enough time to do it. But we also are constantly in a reactive mode. And one of the biggest [00:32:00] lessons I took away from corporate and one of the things that one of my mentors, longtime mentors, who I absolutely adore taught me in my very, very Very early days of corporate, I would have been like 20 in my twenties, early twenties, he said to me that learning to be nimble in business will be your greatest asset, being able to navigate the ebbs and flows and the changes in a nimble, nonreactive way when you're in a reactive way in business.

You're constantly reacting to what's going on around you and outside of you. And that's creating the turmoil and the chaos. And oftentimes when people are in reactive mode, I can spot it in their business, not only in them as a human, but I can spot it in what's happening in the business. And it all comes back to our nervous system and who we are like on the inside, the internal, right?

The leader of the [00:33:00] business, the leader of the company, you as the CEO of your business. If you're got turmoil and havoc going on on the inside and you're just like a one big swirl of tornado, you better freaking believe that every decision you make in your business is going to be a reflection of that.

And if it feels hard and feels tough to be in that, It's less about trying to perfect and control the strategies that you're using and more about creating safety within your body and creating a groundedness within your body. And again, coming back to why do I feel unsafe? Why do I need validation from my audience to feel good about what I'm doing?

Why do I need the ding ding ding sale? To come through the congratulations you have a new student or the bing bing bing that you've got a new sale. Why do I feel really great when that happens and then really low when it's not happening? [00:34:00] What's the underlying reason there? Is it validation that when you get a sale you get validated because you know people like it?

And when you're not getting sales consistently like that, then there's some meaning about you not being good enough or your product not being good enough or people not liking it. Are you feeling like a total failure because you can't make it work is just creating more and more and more havoc with you.

When we have these feelings. Now, the thing is, is that we all experience this so it doesn't make it wrong about you or you have something broken within you because you feel this and think this is part of being a human. Right? But this is the work. This is the work we want to do simultaneously with us.

Creating content and building and launching and all of the things because these are the things that creep up And this is what my private one to one client said to me She's in the midst of launching a new offer and she [00:35:00] basically said to me She's like this is a journey of personal development more than anything Because I'm constantly learning All of the places that I need to do this work that I'm not comfortable with or that I'm still trying to control or that is making me feel really uncomfortable giving up the control allowing you to write the copy for me allowing you to Build the ads for me and allowing you to speak on my behalf to Facebook.

That's uncomfortable. And that's an uncomfortable shift as any business owner, as I build out my team and hire support. I just had a conversation with somebody I'm bringing on board. I'm really excited about. And I was like, okay, I'll go do that and that and that. And then she looked at me and she's like, how do you want this relationship to be?

Like, are you wanting to do this? Are you wanting me to do it? I'm like, well, I want you to do it, but I'm so used to doing this component. By myself for years that I don't even know what would be yours and what would be mine. We need to like iron that out, [00:36:00] but it was just a beautiful conversation. Cause it just reflected again, you know, how to one get supporting your business, but where there might be discomfort.

And for me, it's, there's no discomfort in handing it over. I'm there. I've done the work to let it go and go, you'll probably do it better than I do. But I wasn't always that way when I hired my first team four years ago in my online business. I was not in that mindset, right? It was that control again.

You're not doing it as good as I would. You're making mistakes, dah, dah, dah, dah, dah. And now obviously I look at it like any mistake is just a reflection of how can I create a process? How can I make this better? Where can I clarify my communication? So I really hope that this episode has shone a light on one What I think is a superpower that you can cultivate within your business and life.

And that is how to be nimble, how to navigate the ebbs and flows and how to not let those ebbs and flows [00:37:00] pull you completely off center and wreck a really good thing or wreak havoc on a really good thing and give you a bit of a peace of mind with it all right. To give you a peace of mind with. What you're doing and how you're doing it and that when something maybe isn't working That we can get curious about it instead of taking the root of I suck.

I'm a failure This is never gonna work. I don't think or believe in it anymore that we can actually get really curious about How can I make this work? How can I believe in the fact that it's gonna work? It just might hasn't worked yet so with that I hope you've enjoyed this episode and I hope that you've taken something or garnered something from the process I walk through my clients with of getting to the root of the discomfort and then how to really navigate it and create safety around it versus pushing through it and just trying to force yourself through it because it's just going to reappear, [00:38:00] um, and how to really understand what's causing the discomfort in the first place so that you can shift that quickly and that you're not carrying that weight or that burden with you.

Thank you. throughout your entrepreneurship journey that you're able to just quickly shift through it. When you name it, you've got the awareness and then can create safety within your body around it, then that's the magic in a lot of ways. And so again, this is the work in my opinion, and I am All here for it.

So if this episode has sparked any insight or thoughts or ideas or anything, I would love for you to reach over to me on Instagram, shoot me a DM, comment. I love hearing from you. You are the best and doing a fab job, even though there may be days that feel harder than others. Um, we can do this. You can do this. and I am here for it. So I hope you have a fab day. Cheers.

OUTRO: Thanks for listening. We'll see you right back here. Next time. You can also find [00:39:00] us on social media at creatively owned and online at creativelyowned. com until next time, keep showing up as your authentic self.