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Aug. 12, 2025
Everyone told me I was crazy. I had a funnel that performed exceptionally for 2.5 years, 80% show-up rates on sales calls, 6-8x return on ad spend, metrics people would die for. But I felt like I always had my foot on the gas, never able to truly step away. My mentor kept showing me the data… "Kathryn, these numbers are exceptional!" But my system was screaming for something different. This episode is about those threshold moments where you choose alignment over metrics, integrity over external...