Stop Trying to Logic Your Way Through Everything and Open Up to Magic and Serendipity

Intro/Outro: [00:00:00] After generating over a million dollars in sales and selling one of her businesses with a single email, your host Kathryn Thompson, takes an unconventional approach to marketing and sales. So if you are ready to tap into a more powerful way to be seen, heard, and a Sought after Entrepreneur in your industry without having to spend endless hours marketing your business and chasing clients, you are in the right place.

Be The Sought After Entrepreneur Podcast is here to help you ditch the cookie cutter one size fits all approach to marketing, and use your unique energy to effortlessly attract the most aligned clients. When you do this, you can spend less time marketing your business and more time doing your soul work and enjoying the richness of your life.

Welcome to Be The Sought After Entrepreneur Podcast, and here's your host, Kathryn Thompson.

Kathryn Thompson: Hey, hey, super stoked that you're treating this week's episode and cannot wait to [00:01:00] dive in today's topic because I want to sort of chat about a theme that keeps coming up in my world in my conversations, and I wanted to bring it to the podcast because I think it's gonna be of relevance for you, especially if you are at.

Any sort of state in your life or business where you feel like, I don't know if I can keep doing it either the way that I've been doing it and or get back up on that saddle again and do it. And I wanna share a story with you about my own journey and my own sort of roadblock with this. About a year and a half ago, I had hit a roadblock.

I felt like I was constantly on in my business, the very thing that I honestly was trying to not build. Uh, I felt like I was back there again, even though I had changed my offerings, even though I had tried a variety of different ways of [00:02:00] delivering, even though I had tried various business models. Brick and mortar online business, one-to-one, copywriting group coaching, you name it.

And I felt like I was back where I once was and it felt very familiar that I had my foot on the gas and that the minute I took my foot off the gas. Yeah, everything sort of came to a screeching halt and I always felt like I had to be on, like I always had to be selling. I always had to be spending a lot of money on ads and different things like that to attract clients into my world.

And I got to this point of almost like hitting like a, what felt like a brick wall, and there was a big, long journey that I had to take over that year and a half. To get to a point where I feel like I am right now where. That feeling of I don't want to get back up on the saddle again, or [00:03:00] I don't feel like building out like another funnel or another thing because what if I get back to that place again?

And I wanna share that journey with you because I keep hearing that amongst the women that I work with who are in sort of similar places. That, whether it be burnout or whether it be, you know, trying things that maybe haven't been successful or living in success, but it, the success, feeling very heavy.

And I want to talk to you about some of the themes and conversations that we've been having and also how I got to this place now where I don't feel. That heaviness that I once felt a year and a half ago. And I also feel like there's this landscape of hope and possibility again that I don't always have to be on, quote unquote, and that there is a way to.

Build the [00:04:00] business. Really that's in alignment with your values. And I think it all comes down to your values and what matters to you. And what matters to me is obviously gonna be different to what matters to you. And for me, one of the big themes is simplicity. And a year and a half ago. That's what I was contemplating predominantly around the expenses in my business and the overhead, quote unquote, that it was taking to sort of run the business, which in my opinion felt quite high in relation to the profit margin.

Right. In terms of profit that was coming into the business for me, it felt high. Now, to some other people, they'd be like, that was an amazing profit margin. And that was, you know, what are you, what are you doing? You're crazy. And again, I think that comes back to perspective and values, and that is what I really sort of want to sort of unpack here, because simplicity was a theme for me of like, how can I simplify this even more?[00:05:00] 

In my delivery, in the way that I attract clients, in the offers that I'm putting out there in the relationship within those offers, all of those sorts of things. And what do I actually need from a tech stack perspective to actually run the business and does what I've been doing to date align with really what my core gifts are?

And if not, then what do I need to cut? And that has been a year and a half long process. And one of the things that I hear from a lot of women is, I wanna simplify too. What does simplification look like for you? Might look very different for me, obviously, but a lot, a lot of women want that simplification, but a lot of women also don't want to get back up on the saddle or they're stalling in getting back up on the saddle because of the fear of.[00:06:00] 

Repeating the same thing that they repeated just in a different sort of way. For example, me with my brick and mortar, you know, wanting to sort of move away from that model because of the big overhead, right? The really large monthly expenses we needed to sell a lot in order to just break even and the structure of it being.

On in that I had to go to a physical location and be there daily in order to run the business. Where with my online business, switching that environment felt like freedom, right? Oh, I'll just work from home and work from my computer and I can set my own schedule, yada, yada, yada. In reality, I just really recreated, at least in the overhead perspective, expenses team, you name it, where the outward expenses were high for what I consider an online business, a service business, not a [00:07:00] product business, not an e-comm business.

I'm talking service based where I'm predominantly delivering the service and. Spending a lot of money to sustain that business to getting to a point where after two and a half years of running it that way, going, I can't keep sustaining it this way. Without sort of crumbling underneath the business in a lot of ways.

And so that was a huge, big sort of perspective shift for me. But the conversations that I've been having with women are similar in that they feel like they're weighted down by the success that they've created, and they no longer want to build their success in that way, and or they're not experiencing the success that they hoped that they wanted.

And therefore they're questioning like, I can't keep doing this. I can't get back up on the saddle. And two big themes have come through in contemplation with those women. And I think in my own [00:08:00] process, these two themes, I don't know if I recognized and probably why the process. Of a year and a half of unpacking of sitting.

All of that felt hard and also felt like I wasn't moving forward in any way. I didn't have the answers. And also where I, I'm still trying to mental my way through to figuring shit out. Um, the first theme is magic. Call it luck, serendipity, right time, right place magic, and how to create that and how to be receptive to that and how to be open to that and.

One of the women I was chatting with, we were talking about relocation, astrology, and I was inter reading with her, and that was predominantly the theme that kept coming up, not only in her astrology chart, like quite literally where there were [00:09:00] limitations and resistance and where there was healing that was gonna happen just in her natal chart.

And it was all tied to. The fifth house, which is play, creativity, pleasure, all of that fun, right? Creative self-expression. And there was a theme there in her life of something that she was going to need to shift away from, something that she needed to amplify in order to move closer to that purpose, life goal, those sorts of things.

And what's interesting about it is, is that. The lines in which are prominent in her chart and near where she lives, and all those sorts of things are quite literally like the Disney Magic line. She lives very close to that. And I was like, these things don't lie. Right. The, the astrology just doesn't lie and it's so wild.

And so I was pointing this out. I'm like, literally, you [00:10:00] where you just relocated to, 'cause she's moved a lot and they just relocated back to this one area and she said, I, we just relocated here. I don't wanna relocate again. And quite literally. She's living pretty much on this like Disney magic line, and it's not even that one line.

There's a whole other Jupiter line there that is all about expansion and fun and play. So she's got two of the most powerful, amazing, beneficial pran lines that quite literally run right where she lives, which is not the case all the time. And that was the storyline coming through was like magic and play.

And I think our natural tendency, and this is mine, and I know it's a lot of the women that I work with, our natural tendency is like, so logically, what does that mean and how do I make that happen? And the theme that I am embodying and the theme that I am trying to sink more into is there's nothing actually to do.

There's nothing to do. It's being [00:11:00] receptive and being open. And when we're trying to mental our way to the goal or to the thing. We aren't open and receptive. We miss the signs, we miss the things happening. We miss the, you know, random encounters because we're not even aware of it. And by that I mean, one of the questions I've had from women is all of my really good lines in Astrocartography based on readings I've had, which if you've had other readings and.

This, the outcome is only being, there's only good lines in these places that are random, like in Russia, and I'm not gonna go there, blah, blah, blah, blah, blah. Then I would be surprised because based on your natal chart and based on relocation charts and based on the perran at the time of your birth and your a CG lines, I know I'm talking a lot of like jargon here, but based on the story of your life and in the places in which.

You're meant to sort of go to in life, in [00:12:00] my opinion. There are things there of benefit for you. So this particular woman that I did reading with, she quite literally has Jupiter and Venus and Jupiter and Moon like together running horizontally right by where she lives. Jupiter Moon is quite literally the Disney magic line.

It is expansion, it is possibility, it is pixie dust. It's like what you can dream can happen. Then Venus and Jupiter are like fun, pleasure, you know, great conversation, great relationships, great community like connection, all of that. And quite literally in her natal chart, it's showing her that in order for her to move closer to that life purpose and goal, she needs to be more in her fun, pleasure, creative expression, like attached to her house of dreams and [00:13:00] possibility like, and rethinking what that means.

What. Dreams, hopes and possibility means to her. And so it's not shocking that that's a line that's running right near her, whereas I have a very different storyline and I have a very different thing that needs to be sort of unraveled in this life. And so I was talking to another client again, so we come back to that theme of magic play.

Serendipity. And then our brains logically want to go, well, what can I, what do I need to do if I go near that line or I move near that place, or I go on a holiday, what do I need to do? And I'm like, there's nothing that you need to do specifically when it comes to. Serendipity and magic and luck. There's nothing that you could orchestrate to make it happen.

And I know as high achieving women and women who are very logical, intellectual and have spent probably the most of our life living literally in our head, and we've made shit happen, [00:14:00] our natural tendency is to try to logic our way to it, and the magic and the serendipity. Is not something that we can logic, and that's where I feel like for a lot of us, why we're soul burnt out, or why we feel burnt out, or why we feel exhausted and why we're questioning whether we want to get back up on that saddle.

Whether we can continue doing things the same way that we've been doing them because we don't wanna keep repeating it. It's like the way in which we stop repeating it and sort of quote unquote break the habit is we've gotta ask ourselves different questions, meaning, rather than what do I need to do when I go to a place and I'm wanting to play and have fun and be in the magic and be in impossibility and abundance.

There's nothing that you need to do. You quite literally just need to exist and go and keep your eyes, [00:15:00] ears, and heart open to what's around you and what's coming through, and can you draw these connections. Which brings me to another client who mention like if I go to any of these places, like none of them seem like places I wanna go to, or they just seem out of reach for me to go to.

For example, when I had my reading. The pl, one of the places was Singapore. Not that I would never go to Singapore, but my gut was not like, yes, get on a plane and go to Singapore, and that in and of itself would've stopped me from being open. Right. When we're looking at things at face value and very literal, this person's telling me to relocate to Singapore, and I'm going, I'm not relocating to Singapore.

I've already shut down any of the. Wisdom or anything that wants to sort of come through. And I think you can tap into the energy of place without actually being in the [00:16:00] place. And by that I mean. What started to appear for me were signs from Singapore and I started to follow those nuggets or breadcrumbs.

For example, I had a university professor when I was in my master's degree, who I absolutely loved his class, one of my favorite classes. It was all around social justice, and he really changed a big part of the way that I looked at the world, and that's for another conversation. But I loved his class. It was unconventional.

We didn't sit at desks. In Rose, we sat in a circle. He didn't have really like some planned out curriculum. It was just very unconventional in the way that he taught and also very unconventional in how he invited the room to engage. And a lot of his work was around social justice and impact and changing the world and all those sorts of things, which I'm very interested in.

Well, after that reading, all of a sudden he pops up into my orbit. Sure. Shit, [00:17:00] he has a residency in Singapore. So one might say, well, what does that have to do with you, Singapore? Your life path journey, whatever it might be. Well, I started to go down sort of the rabbit hole of learning more about him and his work, and what's interesting is, is that a lot of the work that he's doing is work that I know I'm here to bring out into the world.

In, in the way that I'm meant to in a lot of ways. In communications, he does a lot of stuff. Um, again, in social justice, there's a big storyline for me. It's why I did my masters in the Philippines, right? And so it was reconnecting me back to that in a lot of ways. Did it solve anything for me? Was it some big, grandiose, like life-changing thing?

No, but it put me on the track to follow these breadcrumbs. And Japan's another place. I would love to go to Japan. It's on my list. I will go to Japan. I'll probably go to Singapore one day [00:18:00] too, but Japan's always been on my list. Well, it's, it's there. And so then it's like, well, how can I tap into the energy of Japan?

Am I available for authors from Japan? Am I available? Like book recommendations to come through that are written by a Japanese author and that maybe the message in the book has something to do with. Part of my storyline, and when I say storyline, I mean our story that we're here to live on the planet, which I believe we all have some form of.

I don't wanna say mission, 'cause mission sounds so like I'm gonna change the entire world, which that professor, when I did my master said, was like a naive thing to say, but how I'm here to be of service, whether that is through the work that I do and get paid for, whether that's through some other mission or impact that I'm here to create, whatever that might be.

And if you're following me and listening to this podcast, it's all about how to be. That's Sought after Entrepreneur, [00:19:00] right? Like, who do I need to be? Who is the human? Who's the identity? How do I need to show up? It's around authenticity, honoring your values, all of those sorts of things. And there is an energetic component to that, and I think that if you're listening and have been listening for a while, there's a part of you that wants to create some form of impact through the work that you're here to do.

And I think it's an uncovering. And an unraveling that happens because for many of us. We were conditioned to do the thing that we did, marketing, go to school, get a job, work, whatever. And I'm not saying that we're not here to work, I'm not saying that, but like we followed a path that was probably really safe that we knew could help us make money.

And now I think a lot of us got to a point where it's like, okay, I know I can make money doing what I do, but I want to also create really meaningful work in the world and be of service in some way, shape, or form, whatever that looks like. [00:20:00] And if you've hit that block like I have and many of my clients have, and you're worried about getting back up on the saddle and you're wondering, I can't keep doing this, it's not sustainable.

Then the whole essence of magic, serendipity, and luck and really receptivity, being receptive to what the signs are that are coming through for you, and it doesn't have to be through Astrocartography, right? Astrocartography is just. One way that you can look at it and one way you can start to play with the power of place and also tap into that without having to necessarily relocate.

But astrology, human design, Jean Keys. Meditation breath work, like there's ways in which you can tap into that deep inner self and that deep inner soul to to hear the clues and hear the things that your brain and your logic are just trying to muster you towards that are likely [00:21:00] just gonna continue to lead you down.

That same path just in maybe a, a slight diversion, but you get to that same brick wall at the end of it, and that's gonna feel hard. And so. The more I've been contemplating, the more I'm working with my clients who are my greatest teachers, in a lot of ways, magic, serendipity, and luck and how to be in that energy and being in that energy is quite literally, that is just being in it and being receptive and being curious.

The minute we shut ourselves off and say. I can't travel to Russia, or I can't travel to Japan, or I'm not willing to travel there. You've already shut yourself off from the receptivity of potentially what that place is trying to show and teach you. For example, Japan, one could look at it as a place of.

You know, sacred [00:22:00] service or, uh, rituals or history or meaning or philosophy, right? Like it doesn't necessarily have to be or have to travel to Japan and be there to get the lessons. It could be what is Japan? What is Japanese culture? What's the history there? What's, what are the philosophies and beliefs of Japan?

And that then. Could be the lesson that you are here to bring forth or learn or whatever. And that's the magic of curiosity is just being aware and being open. Okay. Japan might be a place, or Russia might be a place, or South Africa might be a place. I have no intention of going there, but I'm gonna sort of just get curious and figure out if there's another meeting that's trying to come through here.

But what most of us do is. We don't see the practicality to it, and so we shut ourselves off from it. And that's what's blocking the magic. That's what's blocking [00:23:00] the serendipitous things from happening. The luck from landing in your lap, that's from blocking you from being in the right place at the right time.

Because we're looking for that practical thing that's going to somehow miraculously change our life on a drop of a dime when in reality. That's the magic and the serendipity are the things that actually do that. It's about being in the right place at the right time. That's when the magic happens. And that's why a lot of times we think there's this overnight success, but in reality they just happen to be in the right place at the right time for the success to hit them.

And we all have our own divine timing, I believe, and for some of us it's later in life. But. We are impatiently not getting there, and so we're trying to, again, logic our way through it, which is the other big th theme that we were talking about of how the transition and the in-between is so fricking hard that we want the success or we want the thing to happen.

And [00:24:00] it isn't. And there is a timing thing. And I talked on last week's episode about the waiting, right? And I talked about if you're hearing that from a lot of your clients, like I'm waiting to buy in a year from now, or two years from now, or whatever it is that they're waiting for. And you're like, why do I keep getting people that are waiting?

That you might be in a waiting portal within your own journey. Like quite literally, you, we all have timing and the right timing will happen if we're open and receptive to it, I believe. And when we look at things like astrology, we can see this in a lot of ways. Like I can see this in my chart. Jupiter quite literally is gonna hit my north node next year, which is in the 10th host of career next summer, it's gonna hit that.

That is pretty wild. And then it's gonna sit in the 11th house for another year, which is where my midheaven is, which is all around my hopes and dreams. Jupiter is the planet of expansion, so I know that next summer and the [00:25:00] year after, there's huge culmination and things happening, and I can feel like.

Maybe it feels like a grind right now. Or maybe things feel slow or maybe things feel like I'm not where I'm supposed to be. And that transition and that in-between can feel hard. And this brings me back to the whole essence of trust. It's our brain logically wants to make it happen. We logically want to see progress and momentum all the time.

And so we're like driving the ship. Foot on the gas, let's do it. Create the results. And for many of us, we can do that. We create really great results. But there comes a time where it's either no longer sustainable 'cause our foot is on the fricking gas all the time, and we are not able to sort of turn off and or we're grinding to create the results.

And they're coming through, but they're hard. They feel hard and. I think that things sometimes that we're committed to can feel hard for sure, but I also think [00:26:00] there is a divine timing. I do think, and you can see this with lots of people that have, have become celebrities later in life like Veer Wang, there's lots of different actors and actresses that like didn't get their Oscars until they were 60 or whatever it was.

They didn't publish that book. You see people like Rick Rubin who's been around forever helping people, but like he kind of took off in the last little while, right? Where he became more of a well-known thought leader and. It's later in his life. And so some of us are designed to peak, quote unquote later in life.

And some of us are designed to peak earlier in life, and it doesn't make any of us better or worse. It's just the story in which we're living. And I think the journey of being the Sought after Entrepreneur or the journey of being successful again comes back to. Our [00:27:00] values and what we're here to create and what we want to create, and can we play more in that space of magic?

And serendipitous, can we open ourselves up more to what is actually possible? And can we get curious about where we're cutting ourselves off, out of need for practicality need for like a, like a logically, how does this work? And I'm not talking about like spiritually bypass. I'm not saying just sit on your laurels and pray to the manifestation gods that things are gonna happen.

That's not at all what I'm preaching and I'm also not preaching like. When you want something, you just like kill yourself to sort of get it and you just grind and hustle and that's the only way to create it. I actually think there's a middle ground here that we can take, and if you actually listen to some of the great artists, thought leaders change makers of our time and like decades past, there was a space they were tapping into beyond the physical [00:28:00] space of time and place.

Now like. Whether it be through dreams, whether it be through meditation, whether it be through, you know, ancestral teachings and philosophies, whatever it might be, they were tapping into something greater than themselves. They were tapping into something beyond themselves, and that is the balance I think.

I think that our life, in a lot of ways would be a lot less of a. Grind and business. If we balance both of those, if we allowed ourselves to dream and play and sit in the energy of abundance and not try to logic our way through everything and also create the structure and the framework for that sort of magic to thrive.

And what does that look like? And the final thing that I'm just gonna leave you with is that a lot of the women that come into my world [00:29:00] are. Gifted healers, thought leaders, change makers, and their gift quite literally is the gift of perspective. In their own way. It's how they see the world, how they connect with this world and other worlds.

It's quite literally their perspective and what they see. And yet again, a lot of our world right now wants this like practical, grounded, um, not that we don't wanna be grounded, but this like practical proof of like some sort of. Steps to get to where, where you're going. And a lot of the work they do is, is in the space of uncertainty.

There is no. Proof other than they've helped people in certain ways, but it's not like, follow this proven system and framework and you'll, you know, manifest whatever you want, or you'll heal this wound or whatever. It's like their gift of perspective in relation to the person that's often sitting in front of [00:30:00] them and they're trying to fit themselves into.

This box, this very rigid, masculine box of business, and it doesn't really work because it cuts parts of who they are off. It cuts actually the gift off because they're in delivery, right? They're showing up on a Zoom call and they're creating course curriculum and they're. Putting out a course or they're what?

And they're like, really, what I'm actually really good at is spontaneously showing up in a room of people and being able to tap into the energy of the room and know exactly what that room needs in order to shift what it is that they're navigating, and that is the magic. And yet they're not leaning into that magic because.

They're trying to fit in into some curriculum. If I teach them the steps on how to do it, and I give them frameworks and PDFs and all the things, and they're spending all of this energy there, which to me just completely dilutes what they're [00:31:00] here to do. And I think that honoring that, you know, being able to show up in that spontaneity with not always having to prepare everything.

Trusting that what needs to come through and wants to come through will come through. So those are the two themes. Magic. How can you be more receptive to the signs and the things around you coming through? And less cut off to it needing to be practical and it needing to fit maybe what you think it is.

That one track mind is what I say, right? I can't travel to this location, therefore that doesn't work for me. And reality, it's like, well, okay, don't travel there. Then is there another way to tap into the energy? That's the curiosity I'm inviting you into. Get really curious where your mind is saying, I can't.

I can't do that. Get curious if there's another way that allows you to. Be receptive [00:32:00] to what else might be possible. And the second thing is, is that the transition or the in-between is a tough place to be. It really truly is there. It requires a lot of patience. It requires a lot of sitting in the unknown and uncertainty.

And oftentimes what I see happening is that's where we create minor diversions off of the path that we've already created. Because we're terrified. Well, if I don't. If I trust what will happen? What if I don't make money? What if my business doesn't succeed? And so then we go, okay, well I'll just try this.

I'll go from writing copy for people to creating a group coaching program and teaching me how to write copy. Okay, that didn't work. Okay. I'm going to now go back to working for maybe one big brand, and that'll be the thing. Okay, that didn't work. Okay, now I'm gonna go back to doing group coaching programs, or I'm gonna go back to corporate, or [00:33:00] whatever it is, right?

You can see the, the diversions and what ends up happening. We just end up at the same place, but it just looks slightly different. That feeling is still the same, and so. There is an invitation to sit in that uncertainty and be okay in that uncertainty and, and that can feel very scary. And you may need to build the bridge.

You may need to build a bridge to build the safety, and there's nothing wrong with that either. Just knowing that the bridge that you're building, if it's a minor diversion, will likely lead you to the same place. But if that's what you need to feel safe in that moment, then that's totally kosher too. So with that.

I hope you have a F day and we will chat soon. Cheers. 

Intro/Outro: Thanks for listening. We'll see you right back here next time. You can also find us on social media at creatively owned and online@creativelyowned.com. Until next time, keep showing up as your authentic [00:34:00] self.